{"id":4170,"date":"2023-02-09T14:26:26","date_gmt":"2023-02-09T14:26:26","guid":{"rendered":"https:\/\/www.subbly.co\/blog\/?p=4170"},"modified":"2023-05-12T15:31:41","modified_gmt":"2023-05-12T15:31:41","slug":"subta-the-subscription-trade-association","status":"publish","type":"post","link":"https:\/\/www.subbly.co\/blog\/subta-the-subscription-trade-association\/","title":{"rendered":"SUBTA: a guide to the subscription world\u2019s biggest trade association"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">SUBTA, the world\u2019s biggest subscription trade association, is the driving force behind <\/span><a href=\"https:\/\/www.subbly.co\/blog\/subscription-summit\/\"><span style=\"font-weight: 400;\">SubSummit<\/span><\/a><span style=\"font-weight: 400;\">, the industry\u2019s biggest conference. Like Subbly, SUBTA\u2019s also recognized that there\u2019s many different<\/span><a href=\"https:\/\/www.subbly.co\/blog\/what-is-a-subscription-business-model\/\"> <span style=\"font-weight: 400;\">types of subscription business models<\/span><\/a><span style=\"font-weight: 400;\">, each with their unique challenges but also with their unique opportunities. With this understanding in mind, SUBTA continues to advance the world of subscription business through a mix of in-person and online events, resource sharing, and more.\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>SUBTA, the world\u2019s biggest subscription trade association, is the driving force behind SubSummit, the industry\u2019s biggest conference. Like Subbly, SUBTA\u2019s also recognized that there\u2019s many different types of subscription business models, each with their unique challenges but also with their unique opportunities. With this understanding in mind, SUBTA continues to advance the world of subscription [&hellip;]<\/p>\n","protected":false},"author":20,"featured_media":4286,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[575],"tags":[],"article_type":[567],"class_list":["post-4170","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","article_type-article"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.2 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>A guide to SUBTA, The Subscription Trade Association<\/title>\n<meta name=\"description\" content=\"Here&#039;s everything you need to know about SUBTA, the world&#039;s biggest subscription-related trade association with thousands of global members.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.subbly.co\/blog\/subta-the-subscription-trade-association\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SUBTA: a guide to the subscription world\u2019s biggest trade association\" \/>\n<meta property=\"og:description\" content=\"Here&#039;s everything you need to know about SUBTA, the world&#039;s biggest subscription-related trade association with thousands of global members.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.subbly.co\/blog\/subta-the-subscription-trade-association\/\" \/>\n<meta property=\"og:site_name\" content=\"Subbly&#039;s Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SubblyCo\/\" \/>\n<meta property=\"article:published_time\" content=\"2023-02-09T14:26:26+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-05-12T15:31:41+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.subbly.co\/blog\/wp-content\/uploads\/2023\/03\/subta-subscription-trade-association-fb.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1080\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Zaki Gulamani\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:description\" content=\"Here&#039;s everything you need to know about the world&#039;s biggest community of subscription entrepreneurs, suppliers and more.\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/www.subbly.co\/blog\/wp-content\/uploads\/2023\/03\/subta-subscription-trade-association-tw.png\" \/>\n<meta name=\"twitter:creator\" content=\"@subbly\" \/>\n<meta name=\"twitter:site\" content=\"@subbly\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Zaki Gulamani\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/subta-the-subscription-trade-association\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/subta-the-subscription-trade-association\\\/\"},\"author\":{\"name\":\"Zaki Gulamani\",\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/#\\\/schema\\\/person\\\/5fed100182e2833a7c07032e3797e95a\"},\"headline\":\"SUBTA: a guide to the subscription world\u2019s biggest trade association\",\"datePublished\":\"2023-02-09T14:26:26+00:00\",\"dateModified\":\"2023-05-12T15:31:41+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/subta-the-subscription-trade-association\\\/\"},\"wordCount\":83,\"publisher\":{\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/subta-the-subscription-trade-association\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/wp-content\\\/uploads\\\/2023\\\/03\\\/subta-subscription-trade-association-blog-big.png\",\"articleSection\":[\"News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/subta-the-subscription-trade-association\\\/\",\"url\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/subta-the-subscription-trade-association\\\/\",\"name\":\"A guide to SUBTA, The Subscription Trade Association\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/subta-the-subscription-trade-association\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/subta-the-subscription-trade-association\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/wp-content\\\/uploads\\\/2023\\\/03\\\/subta-subscription-trade-association-blog-big.png\",\"datePublished\":\"2023-02-09T14:26:26+00:00\",\"dateModified\":\"2023-05-12T15:31:41+00:00\",\"description\":\"Here's everything you need to know about SUBTA, the world's biggest subscription-related trade association with thousands of global members.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/subta-the-subscription-trade-association\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.subbly.co\\\/blog\\\/subta-the-subscription-trade-association\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/subta-the-subscription-trade-association\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/wp-content\\\/uploads\\\/2023\\\/03\\\/subta-subscription-trade-association-blog-big.png\",\"contentUrl\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/wp-content\\\/uploads\\\/2023\\\/03\\\/subta-subscription-trade-association-blog-big.png\",\"width\":735,\"height\":381},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/subta-the-subscription-trade-association\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"SUBTA: a guide to the subscription world\u2019s biggest trade association\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/\",\"name\":\"Subbly's Blog\",\"description\":\"Learn about subscription businesses\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/#organization\",\"name\":\"Subbly\",\"url\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/wp-content\\\/uploads\\\/2022\\\/04\\\/logo-header.svg\",\"contentUrl\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/wp-content\\\/uploads\\\/2022\\\/04\\\/logo-header.svg\",\"width\":114,\"height\":51,\"caption\":\"Subbly\"},\"image\":{\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/SubblyCo\\\/\",\"https:\\\/\\\/x.com\\\/subbly\",\"https:\\\/\\\/www.instagram.com\\\/subbly\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/#\\\/schema\\\/person\\\/5fed100182e2833a7c07032e3797e95a\",\"name\":\"Zaki Gulamani\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/7fb9fff5ba27de6234e3ef20697d5204279181c7a56c2d6b1b6173edc1067d84?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/7fb9fff5ba27de6234e3ef20697d5204279181c7a56c2d6b1b6173edc1067d84?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/7fb9fff5ba27de6234e3ef20697d5204279181c7a56c2d6b1b6173edc1067d84?s=96&d=mm&r=g\",\"caption\":\"Zaki Gulamani\"},\"description\":\"Editor-In-Chief at Subbly\",\"url\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/author\\\/zaki\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"A guide to SUBTA, The Subscription Trade Association","description":"Here's everything you need to know about SUBTA, the world's biggest subscription-related trade association with thousands of global members.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.subbly.co\/blog\/subta-the-subscription-trade-association\/","og_locale":"en_US","og_type":"article","og_title":"SUBTA: a guide to the subscription world\u2019s biggest trade association","og_description":"Here's everything you need to know about SUBTA, the world's biggest subscription-related trade association with thousands of global members.","og_url":"https:\/\/www.subbly.co\/blog\/subta-the-subscription-trade-association\/","og_site_name":"Subbly&#039;s Blog","article_publisher":"https:\/\/www.facebook.com\/SubblyCo\/","article_published_time":"2023-02-09T14:26:26+00:00","article_modified_time":"2023-05-12T15:31:41+00:00","og_image":[{"width":1080,"height":1080,"url":"https:\/\/www.subbly.co\/blog\/wp-content\/uploads\/2023\/03\/subta-subscription-trade-association-fb.png","type":"image\/png"}],"author":"Zaki Gulamani","twitter_card":"summary_large_image","twitter_description":"Here's everything you need to know about the world's biggest community of subscription entrepreneurs, suppliers and more.","twitter_image":"https:\/\/www.subbly.co\/blog\/wp-content\/uploads\/2023\/03\/subta-subscription-trade-association-tw.png","twitter_creator":"@subbly","twitter_site":"@subbly","twitter_misc":{"Written by":"Zaki Gulamani","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.subbly.co\/blog\/subta-the-subscription-trade-association\/#article","isPartOf":{"@id":"https:\/\/www.subbly.co\/blog\/subta-the-subscription-trade-association\/"},"author":{"name":"Zaki Gulamani","@id":"https:\/\/www.subbly.co\/blog\/#\/schema\/person\/5fed100182e2833a7c07032e3797e95a"},"headline":"SUBTA: a guide to the subscription world\u2019s biggest trade association","datePublished":"2023-02-09T14:26:26+00:00","dateModified":"2023-05-12T15:31:41+00:00","mainEntityOfPage":{"@id":"https:\/\/www.subbly.co\/blog\/subta-the-subscription-trade-association\/"},"wordCount":83,"publisher":{"@id":"https:\/\/www.subbly.co\/blog\/#organization"},"image":{"@id":"https:\/\/www.subbly.co\/blog\/subta-the-subscription-trade-association\/#primaryimage"},"thumbnailUrl":"https:\/\/www.subbly.co\/blog\/wp-content\/uploads\/2023\/03\/subta-subscription-trade-association-blog-big.png","articleSection":["News"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.subbly.co\/blog\/subta-the-subscription-trade-association\/","url":"https:\/\/www.subbly.co\/blog\/subta-the-subscription-trade-association\/","name":"A guide to SUBTA, The Subscription Trade Association","isPartOf":{"@id":"https:\/\/www.subbly.co\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.subbly.co\/blog\/subta-the-subscription-trade-association\/#primaryimage"},"image":{"@id":"https:\/\/www.subbly.co\/blog\/subta-the-subscription-trade-association\/#primaryimage"},"thumbnailUrl":"https:\/\/www.subbly.co\/blog\/wp-content\/uploads\/2023\/03\/subta-subscription-trade-association-blog-big.png","datePublished":"2023-02-09T14:26:26+00:00","dateModified":"2023-05-12T15:31:41+00:00","description":"Here's everything you need to know about SUBTA, the world's biggest subscription-related trade association with thousands of global members.","breadcrumb":{"@id":"https:\/\/www.subbly.co\/blog\/subta-the-subscription-trade-association\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.subbly.co\/blog\/subta-the-subscription-trade-association\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.subbly.co\/blog\/subta-the-subscription-trade-association\/#primaryimage","url":"https:\/\/www.subbly.co\/blog\/wp-content\/uploads\/2023\/03\/subta-subscription-trade-association-blog-big.png","contentUrl":"https:\/\/www.subbly.co\/blog\/wp-content\/uploads\/2023\/03\/subta-subscription-trade-association-blog-big.png","width":735,"height":381},{"@type":"BreadcrumbList","@id":"https:\/\/www.subbly.co\/blog\/subta-the-subscription-trade-association\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.subbly.co\/blog\/"},{"@type":"ListItem","position":2,"name":"SUBTA: a guide to the subscription world\u2019s biggest trade association"}]},{"@type":"WebSite","@id":"https:\/\/www.subbly.co\/blog\/#website","url":"https:\/\/www.subbly.co\/blog\/","name":"Subbly's Blog","description":"Learn about subscription businesses","publisher":{"@id":"https:\/\/www.subbly.co\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.subbly.co\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.subbly.co\/blog\/#organization","name":"Subbly","url":"https:\/\/www.subbly.co\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.subbly.co\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.subbly.co\/blog\/wp-content\/uploads\/2022\/04\/logo-header.svg","contentUrl":"https:\/\/www.subbly.co\/blog\/wp-content\/uploads\/2022\/04\/logo-header.svg","width":114,"height":51,"caption":"Subbly"},"image":{"@id":"https:\/\/www.subbly.co\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/SubblyCo\/","https:\/\/x.com\/subbly","https:\/\/www.instagram.com\/subbly\/"]},{"@type":"Person","@id":"https:\/\/www.subbly.co\/blog\/#\/schema\/person\/5fed100182e2833a7c07032e3797e95a","name":"Zaki Gulamani","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/7fb9fff5ba27de6234e3ef20697d5204279181c7a56c2d6b1b6173edc1067d84?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/7fb9fff5ba27de6234e3ef20697d5204279181c7a56c2d6b1b6173edc1067d84?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/7fb9fff5ba27de6234e3ef20697d5204279181c7a56c2d6b1b6173edc1067d84?s=96&d=mm&r=g","caption":"Zaki Gulamani"},"description":"Editor-In-Chief at Subbly","url":"https:\/\/www.subbly.co\/blog\/author\/zaki\/"}]}},"_links":{"self":[{"href":"https:\/\/www.subbly.co\/blog\/wp-json\/wp\/v2\/posts\/4170","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.subbly.co\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.subbly.co\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.subbly.co\/blog\/wp-json\/wp\/v2\/users\/20"}],"replies":[{"embeddable":true,"href":"https:\/\/www.subbly.co\/blog\/wp-json\/wp\/v2\/comments?post=4170"}],"version-history":[{"count":10,"href":"https:\/\/www.subbly.co\/blog\/wp-json\/wp\/v2\/posts\/4170\/revisions"}],"predecessor-version":[{"id":4576,"href":"https:\/\/www.subbly.co\/blog\/wp-json\/wp\/v2\/posts\/4170\/revisions\/4576"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.subbly.co\/blog\/wp-json\/wp\/v2\/media\/4286"}],"wp:attachment":[{"href":"https:\/\/www.subbly.co\/blog\/wp-json\/wp\/v2\/media?parent=4170"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.subbly.co\/blog\/wp-json\/wp\/v2\/categories?post=4170"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.subbly.co\/blog\/wp-json\/wp\/v2\/tags?post=4170"},{"taxonomy":"article_type","embeddable":true,"href":"https:\/\/www.subbly.co\/blog\/wp-json\/wp\/v2\/article_type?post=4170"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}