{"id":4597,"date":"2025-01-02T17:23:30","date_gmt":"2025-01-02T17:23:30","guid":{"rendered":"https:\/\/www.subbly.co\/blog\/?p=4597"},"modified":"2025-10-07T17:59:52","modified_gmt":"2025-10-07T17:59:52","slug":"top-subscription-industry-experts","status":"publish","type":"post","link":"https:\/\/www.subbly.co\/blog\/top-subscription-industry-experts\/","title":{"rendered":"The top subscription industry experts to follow in 2025"},"content":{"rendered":"<p class=\"p1\">The subscription industry gets bigger and bigger every day, yet amongst all the newbies, there\u2019s some individuals out there that have been in the game since day one, honing their crafts and discovering the secrets to subscription success.<\/p>\n<p class=\"p1\">All people featured on this list meet these 3 main criteria:<\/p>\n<ul class=\"ul1\">\n<li class=\"li1\">They run or have previously run a successful subscription business of their own<\/li>\n<li class=\"li1\">They offer free or paid consulting or coaching sessions<\/li>\n<li class=\"li1\">They regularly release content about the subscription business industry<\/li>\n<\/ul>\n<p class=\"p1\">Now, ready to discover their stories and learn from their top-notch insight? Let\u2019s get started!<\/p>\n<h2>Subscription industry experts: our favorites for 2025<\/h2>\n<h3 class=\"p3\" style=\"margin-top: 20px\"><b>Liam Brennan<\/b><\/h3>\n<p class=\"p1\"><div class='subbly-blockqoute'><div class='subbly-blockqoute__text'>\u201cThe best thing about a subscription box business is that the barriers to entry are very low to set one up. You don\u2019t need to spend thousands on developers to design software. You don\u2019t need to risk your life savings to go into retail. You don\u2019t need to take out a massive bank loan to buy stock for 12 months.\u201d<\/div><div class='subbly-blockqoute__author'><div class='subbly-blockqoute__author-image'><img class='js-lazy-load-image' data-src='https:\/\/experts.subbly.co\/_next\/image?url=https%3A%2F%2Fassets.super.so%2F6e24e4e0-0af7-4142-8b4f-e00403a823aa%2Fimages%2Fe4517183-aac5-43ed-ad4a-4a8a208bbab4%2F2.png&#038;w=3840&#038;q=80' alt='Liam Brennan'><\/div><div class='subbly-blockqoute__author-name'><a href='https:\/\/www.liammichaelbrennan.com\/'>Liam Brennan<\/a>, <span>Subbly Expert and co-founder of BusterBox<\/span><\/div><\/div><\/div><\/p>\n<p class=\"p1\">Liam Brennan is the co-founder of BusterBox, one of the subscription industry\u2019s biggest success stories. Started in 2016 with just a few thousand Euros, Liam scaled the company into a multi-million Euro behemoth before becoming a consultant with a mission to help other brands do the same. Now, Liam works with founders and subscription business operators across the world, steering them towards achieving the same degree of success. Whether you want to join his <a href=\"https:\/\/www.subbly.co\/blog\/best-subscription-box-courses\/\"><span class=\"s2\">subscription ecommerce course<\/span><\/a>, sign up for a 1-1 consulting session, or even just peruse his blog, any interaction you have with Liam with regards to the subscription box world will be nothing but high value.<\/p>\n<p class=\"p1\">Check out this podcast for more insight from Liam.<\/p>\n<p><iframe loading=\"lazy\" style=\"border-radius: 12px;\" src=\"https:\/\/open.spotify.com\/embed\/episode\/6Lk74wjKZZNy62npA9Dt4a?utm_source=generator\" width=\"100%\" height=\"152\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p class=\"p1\">Find out more about Liam <a href=\"https:\/\/experts.subbly.co\/find-an-expert\/liam-brennan\"><span class=\"s2\"><b>here<\/b><\/span><\/a><\/p>\n<h3 class=\"p3\" style=\"margin-top: 20px\"><b>Gary Redmond<\/b><\/h3>\n<p class=\"p1\"><div class='subbly-blockqoute'><div class='subbly-blockqoute__text'>\u201cA subscription box business can change your life, just like it has changed mine. I firmly believe email marketing is the key ingredient to the business and the life that you want.\u201d<\/div><div class='subbly-blockqoute__author'><div class='subbly-blockqoute__author-image'><img class='js-lazy-load-image' data-src='https:\/\/media.licdn.com\/dms\/image\/C4D03AQFh3zTtmZXeRQ\/profile-displayphoto-shrink_200_200\/0\/1626275336317?e=1712793600&#038;v=beta&#038;t=gZ4AdSb0W3J0n1l0VuFBRrPJhFfCBI_ttD3tOnW7iGo' alt='Gary Redmond'><\/div><div class='subbly-blockqoute__author-name'><a href='https:\/\/garyredmond.com\/'>Gary Redmond<\/a>, <span>Co-founder of BusterBox<\/span><\/div><\/div><\/div><\/p>\n<p class=\"p1\">Gary Redmond is the co-founder of BusterBox, a dog subscription box based in Ireland and the UK that has reached over $10m in sales in just a few years. Gary also mentors and consults for other subscription based businesses, and is the creator of Subscription Box Email Secrets, an online training program and community with a primary focus on using email marketing for subscriber growth, customer retention and driving profitability and lifetime value (LTV) on the backend. To date, Gary has helped dozens of founders implement the exact strategies that have taken his business to multiple thousands of subscribers.<\/p>\n<p class=\"p1\">Check out Gary&#8217;s podcast with Subbly founder Stefan Pretty for some up-to-date insight:<\/p>\n<p><iframe loading=\"lazy\" style=\"border-radius: 12px;\" src=\"https:\/\/open.spotify.com\/embed\/episode\/7ddCXzy0BMQprzjOJROCls?utm_source=generator\" width=\"100%\" height=\"152\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<h3 class=\"p3\"><b>Julie Ball<\/b><\/h3>\n<p class=\"p1\"><div class='subbly-blockqoute'><div class='subbly-blockqoute__text'>\u201cIt\u2019s essential to have strong relationships with customers in order to maintain a successful business, especially in the subscription box industry, where subscribers pay for a service and expect to receive value for their money.\u201d<\/div><div class='subbly-blockqoute__author'><div class='subbly-blockqoute__author-image'><img class='js-lazy-load-image' data-src='https:\/\/experts.subbly.co\/find-an-expert\/julie-ball' alt='Julie Ball'><\/div><div class='subbly-blockqoute__author-name'><a href='https:\/\/www.subscriptionboxbasics.com\/launch'>Julie Ball<\/a>, <span>Subbly Expert, subscription box coach, and founder of Sparkle Hustle Grow<\/span><\/div><\/div><\/div><\/p>\n<p class=\"p1\">To date, Julie Ball has helped thousands of women around the world turn their subscription business ideas into reality through a combination of coaching programs, <a href=\"https:\/\/www.subbly.co\/blog\/best-subscription-industry-podcasts\/\"><span class=\"s2\">subscription podcast content<\/span><\/a>, and other handy resources. Known as one of the brains behind Sparkle Hustle Grow!, a wildly successful subscription box that\u2019s shipped over 65k units worth almost $2.5m to date, Julie Ball is an unstoppable force in the industry. Savvy in a way that\u2019s gotten her featured on Forbes, Entrepreneurs on Fire, POPSUGAR, USA Today and more \u2014 it\u2019s definitely worth diving into Julie\u2019s world if you want to up your game.<\/p>\n<p class=\"p1\">Check out this podcast from Julie Ball for some timely advice on social media:<\/p>\n<p><iframe loading=\"lazy\" style=\"border-radius: 12px;\" src=\"https:\/\/open.spotify.com\/embed\/episode\/73zuXiJra5QxGLiYSloPiZ?utm_source=generator\" width=\"100%\" height=\"152\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p class=\"p1\">Find out more about Julie Ball <a href=\"https:\/\/experts.subbly.co\/find-an-expert\/julie-ball\"><span class=\"s2\"><b>here<\/b><\/span><\/a><\/p>\n<h3 class=\"p3\" style=\"margin-top: 20px\"><b>Chris George<\/b><\/h3>\n<p class=\"p1\"><div class='subbly-blockqoute'><div class='subbly-blockqoute__text'>\u201cI am wildly passionate about sharing the lessons and tips I have learned, that nobody told me, with the wave of entrepreneurs that come after me.\u201d<\/div><div class='subbly-blockqoute__author'><div class='subbly-blockqoute__author-image'><img class='js-lazy-load-image' data-src='https:\/\/assets.entrepreneur.com\/content\/1x1\/300\/1634579904-ChrisGeorge-Headshot-2021-UPDATED1.png' alt='Chris George (via Authority Magazine)'><\/div><div class='subbly-blockqoute__author-name'><a href='https:\/\/www.linkedin.com\/in\/chrisgcertified'>Chris George (via Authority Magazine)<\/a>, <span>Co-founder and Chairman of SUBTA and SubSummit<\/span><\/div><\/div><\/div><\/p>\n<p class=\"p1\">Chris George is one of the most recognisable names in the subscription industry. As the Chairman and Co-Founder of both SUBTA (The Subscription Trade Association) and <a href=\"https:\/\/www.subbly.co\/blog\/subscription-summit\/\"><span class=\"s2\">SubSummit<\/span><\/a>, the biggest annual <a href=\"https:\/\/www.subbly.co\/blog\/best-subscription-industry-events\/\"><span class=\"s2\">subscription industry conference<\/span><\/a>, as well as a seasoned entrepreneur with a range of successes under his belt, Chris has more than earned his reputation as one of the scene\u2019s biggest thought leaders.<\/p>\n<p class=\"p1\">Listen to this podcast to get a sense of what Chris is about \u2014 the advice is evergreen!<\/p>\n<p><iframe loading=\"lazy\" style=\"border-radius: 12px;\" src=\"https:\/\/open.spotify.com\/embed\/episode\/3bU7N48e9UF977tWwMsvn1?utm_source=generator\" width=\"100%\" height=\"152\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p class=\"p1\">Find out more about Chris George <a href=\"https:\/\/www.instagram.com\/chrisgcertified\/\"><span class=\"s2\"><b>here<\/b><\/span><\/a><\/p>\n<h3 class=\"p3\" style=\"margin-top: 20px\"><b>Sarah Williams<\/b><\/h3>\n<p class=\"p1\"><div class='subbly-blockqoute'><div class='subbly-blockqoute__text'>\u201cSome of my mentors and peers have dubbed me the Subscription Box Queen. This makes me laugh because it\u2019s not like I have the best subscriptions or the most subscribers. In truth, I feel it\u2019s due to really nailing the concept of how to bring consistent, recurring revenue into product-based businesses.\u201d<\/div><div class='subbly-blockqoute__author'><div class='subbly-blockqoute__author-image'><img class='js-lazy-load-image' data-src='https:\/\/i.pinimg.com\/280x280_RS\/47\/18\/21\/4718216b7a474df74876c434a943cae3.jpg' alt='Sarah Williams'><\/div><div class='subbly-blockqoute__author-name'><a href='https:\/\/www.launchyourboxwithsarah.com\/'>Sarah Williams<\/a>, <span>Founder of Launch Your Box<\/span><\/div><\/div><\/div><\/p>\n<p class=\"p1\">Sarah Williams got her start in the subscription industry almost a decade ago, following which she\u2019s owned and operated numerous successful subscription businesses of her own. Efficiently turning her own path to success into a blueprint for others to follow, Sarah has amassed a devoted following of both her social media content as well as her course, Launch Your Box, designed to help followers jumpstart their journeys to <a href=\"https:\/\/www.subbly.co\/blog\/recurring-revenue\/\"><span class=\"s2\">recurring revenue<\/span><\/a>.<\/p>\n<p>Check out this podcast with some excellent advice for beginners from Sarah:<\/p>\n<p><iframe loading=\"lazy\" style=\"border-radius: 12px;\" src=\"https:\/\/open.spotify.com\/embed\/episode\/74AgKYlpNukdETB3AmurzT?utm_source=generator\" width=\"100%\" height=\"152\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p class=\"p1\">Find out more about Sarah Williams <a href=\"https:\/\/www.launchyourboxwithsarah.com\/\"><span class=\"s2\"><b>here<\/b><\/span><\/a><\/p>\n<h2 class=\"p3\"><b>Know someone who should be on this list? <\/b><\/h2>\n<p class=\"p1\">We know, the subscription industry is always changing, and new names pop up all the time. Know someone who meets the criteria for inclusion? We\u2019re always open to expanding this list \u2014 reach out to <a href=\"mailto:zaki.gulamani@subbly.co\"><span class=\"s2\">zaki.gulamani@subbly.co<\/span><\/a> with details on who you want to nominate for our next update and we\u2019ll be in touch!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The subscription industry gets bigger and bigger every day, yet amongst all the newbies, there\u2019s some individuals out there that have been in the game since day one, honing their crafts and discovering the secrets to subscription success. All people featured on this list meet these 3 main criteria: They run or have previously run [&hellip;]<\/p>\n","protected":false},"author":20,"featured_media":4591,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[582,583,581,579,578,580],"article_type":[567],"class_list":["post-4597","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general","tag-customer-type","tag-integrated-business-model","tag-integrated-customer-journey","tag-operational-focus","tag-product-selection","tag-sales-intent","article_type-article"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.2 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>The top subscription industry experts to follow in 2025 - Subbly<\/title>\n<meta name=\"description\" content=\"Want to know who the biggest movers and shakers in the subscription industry? 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We\u2019ve got everyone you need to know on this regularly updated list.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.subbly.co\/blog\/top-subscription-industry-experts\/\" \/>\n<meta property=\"og:site_name\" content=\"Subbly&#039;s Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SubblyCo\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-01-02T17:23:30+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-10-07T17:59:52+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.subbly.co\/blog\/wp-content\/uploads\/2023\/05\/top-subscription-industry-experts-blog-large.png\" \/>\n\t<meta property=\"og:image:width\" content=\"735\" \/>\n\t<meta property=\"og:image:height\" content=\"381\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Zaki Gulamani\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@subbly\" \/>\n<meta name=\"twitter:site\" content=\"@subbly\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Zaki Gulamani\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/top-subscription-industry-experts\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/top-subscription-industry-experts\\\/\"},\"author\":{\"name\":\"Zaki Gulamani\",\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/#\\\/schema\\\/person\\\/5fed100182e2833a7c07032e3797e95a\"},\"headline\":\"The top subscription industry experts to follow in 2025\",\"datePublished\":\"2025-01-02T17:23:30+00:00\",\"dateModified\":\"2025-10-07T17:59:52+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/top-subscription-industry-experts\\\/\"},\"wordCount\":1157,\"publisher\":{\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/top-subscription-industry-experts\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/wp-content\\\/uploads\\\/2023\\\/05\\\/top-subscription-industry-experts-blog-large.png\",\"keywords\":[\"Customer type\",\"Integrated business model\",\"Integrated customer journey\",\"Operational focus\",\"Product selection\",\"Sales intent\"],\"articleSection\":[\"General\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/top-subscription-industry-experts\\\/\",\"url\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/top-subscription-industry-experts\\\/\",\"name\":\"The top subscription industry experts to follow in 2025 - Subbly\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/top-subscription-industry-experts\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/top-subscription-industry-experts\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/wp-content\\\/uploads\\\/2023\\\/05\\\/top-subscription-industry-experts-blog-large.png\",\"datePublished\":\"2025-01-02T17:23:30+00:00\",\"dateModified\":\"2025-10-07T17:59:52+00:00\",\"description\":\"Want to know who the biggest movers and shakers in the subscription industry? 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