{"id":6346,"date":"2025-05-21T05:26:56","date_gmt":"2025-05-21T05:26:56","guid":{"rendered":"https:\/\/www.subbly.co\/blog\/?p=6346"},"modified":"2025-05-28T06:13:10","modified_gmt":"2025-05-28T06:13:10","slug":"d2c-fulfillment","status":"publish","type":"post","link":"https:\/\/www.subbly.co\/blog\/d2c-fulfillment\/","title":{"rendered":"Direct-to-Consumer Fulfillment for Ecommerce Brands"},"content":{"rendered":"<p>The direct-to-consumer (D2C) business model is set to become more common in the coming years, growing from <a href=\"https:\/\/www.invespcro.com\/blog\/direct-to-consumer-brands\">$142.1 billion<\/a> in 2022 to $591.3 billion in 2032.<\/p>\n<p>In 2024, D2C sales reached approximately <a href=\"https:\/\/www.acuitykp.com\/blog\/direct-to-consumer-continues-to-evolve-e-commerce-landscape\">$159.76 billion<\/a>, representing a compound annual growth rate (CAGR) of 54.76% over the four-year period.<\/p>\n<p>And it\u2019s no surprise. D2C businesses offer greater convenience to customers, allowing them to get closer to the brands they love. The model also works for businesses, allowing them to retain more revenue, build stronger customer loyalty, and gain better buyer insights.<\/p>\n<p>Setting up a D2C business can be relatively straightforward. There are many platforms available that make setting up a website and <a href=\"https:\/\/www.subbly.co\/blog\/d2c-marketing\/\">marketing<\/a> your products easy, like Subbly!<\/p>\n<p>But direct-to-consumer fulfillment, the process of actually getting products to customers, is more complex and is often a barrier to businesses succeeding and scaling.<\/p>\n<p><a href=\"https:\/\/www.etailsolutions.com\/post\/ecommerce-fulfillment-12-statistics-that-will-change-how-you-think-about-d2c-fulfillment-in-2022\">78%<\/a> of U.S. online shoppers say that fast shipping and delivery are the most important factors influencing their online purchase decisions. But at the same time, <a href=\"https:\/\/www.unthinkable.co\/blogs\/navigating-logistics-and-fulfillment-challenges-in-d2c-ecommerce\">60%<\/a> of D2C brands say logistics and fulfillment is their biggest operational challenge.<\/p>\n<p>This shows that D2C business owners must focus on order fulfillment if they want their business to succeed.<\/p>\n<p>This article explains everything you need to know about direct-to-consumer fulfillment, from what it involves to how you can get it right and ensure your customers enjoy an excellent experience.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The direct-to-consumer (D2C) business model is set to become more common in the coming years, growing from $142.1 billion in 2022 to $591.3 billion in 2032. In 2024, D2C sales reached approximately $159.76 billion, representing a compound annual growth rate (CAGR) of 54.76% over the four-year period. And it\u2019s no surprise. D2C businesses offer greater [&hellip;]<\/p>\n","protected":false},"author":20,"featured_media":6341,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[573,572],"tags":[],"article_type":[567],"class_list":["post-6346","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-packaging","category-shipping-and-fulfilment","article_type-article"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.2 (Yoast SEO v27.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Direct-to-Consumer Fulfillment for Ecommerce Brands - Subbly<\/title>\n<meta name=\"description\" content=\"Learn how to master direct-to-consumer fulfillment, from dropshipping to using a 3PL, and deliver an excellent customer experience for your brand.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.subbly.co\/blog\/d2c-fulfillment\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Direct-to-Consumer Fulfillment for Ecommerce Brands\" \/>\n<meta property=\"og:description\" content=\"Learn how to master direct-to-consumer fulfillment, from dropshipping to using a 3PL, and deliver an excellent customer experience for your brand.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.subbly.co\/blog\/d2c-fulfillment\/\" \/>\n<meta property=\"og:site_name\" content=\"Subbly&#039;s Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SubblyCo\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-05-21T05:26:56+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-05-28T06:13:10+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.subbly.co\/blog\/wp-content\/uploads\/2025\/05\/image3-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1536\" \/>\n\t<meta property=\"og:image:height\" content=\"1024\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Zaki Gulamani\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@subbly\" \/>\n<meta name=\"twitter:site\" content=\"@subbly\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Zaki Gulamani\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"14 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/d2c-fulfillment\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/d2c-fulfillment\\\/\"},\"author\":{\"name\":\"Zaki Gulamani\",\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/#\\\/schema\\\/person\\\/5fed100182e2833a7c07032e3797e95a\"},\"headline\":\"Direct-to-Consumer Fulfillment for Ecommerce Brands\",\"datePublished\":\"2025-05-21T05:26:56+00:00\",\"dateModified\":\"2025-05-28T06:13:10+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/d2c-fulfillment\\\/\"},\"wordCount\":231,\"publisher\":{\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/d2c-fulfillment\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/wp-content\\\/uploads\\\/2025\\\/05\\\/image3-1.jpg\",\"articleSection\":[\"Packaging\",\"Shipping &amp; Fulfilment\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/d2c-fulfillment\\\/\",\"url\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/d2c-fulfillment\\\/\",\"name\":\"Direct-to-Consumer Fulfillment for Ecommerce Brands - Subbly\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/d2c-fulfillment\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/d2c-fulfillment\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/wp-content\\\/uploads\\\/2025\\\/05\\\/image3-1.jpg\",\"datePublished\":\"2025-05-21T05:26:56+00:00\",\"dateModified\":\"2025-05-28T06:13:10+00:00\",\"description\":\"Learn how to master direct-to-consumer fulfillment, from dropshipping to using a 3PL, and deliver an excellent customer experience for your brand.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/d2c-fulfillment\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.subbly.co\\\/blog\\\/d2c-fulfillment\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/d2c-fulfillment\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/wp-content\\\/uploads\\\/2025\\\/05\\\/image3-1.jpg\",\"contentUrl\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/wp-content\\\/uploads\\\/2025\\\/05\\\/image3-1.jpg\",\"width\":1536,\"height\":1024},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/d2c-fulfillment\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Direct-to-Consumer Fulfillment for Ecommerce Brands\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/\",\"name\":\"Subbly's Blog\",\"description\":\"Learn about subscription businesses\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/#organization\",\"name\":\"Subbly\",\"url\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/wp-content\\\/uploads\\\/2022\\\/04\\\/logo-header.svg\",\"contentUrl\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/wp-content\\\/uploads\\\/2022\\\/04\\\/logo-header.svg\",\"width\":114,\"height\":51,\"caption\":\"Subbly\"},\"image\":{\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/SubblyCo\\\/\",\"https:\\\/\\\/x.com\\\/subbly\",\"https:\\\/\\\/www.instagram.com\\\/subbly\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/#\\\/schema\\\/person\\\/5fed100182e2833a7c07032e3797e95a\",\"name\":\"Zaki Gulamani\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/7fb9fff5ba27de6234e3ef20697d5204279181c7a56c2d6b1b6173edc1067d84?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/7fb9fff5ba27de6234e3ef20697d5204279181c7a56c2d6b1b6173edc1067d84?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/7fb9fff5ba27de6234e3ef20697d5204279181c7a56c2d6b1b6173edc1067d84?s=96&d=mm&r=g\",\"caption\":\"Zaki Gulamani\"},\"description\":\"Editor-In-Chief at Subbly\",\"url\":\"https:\\\/\\\/www.subbly.co\\\/blog\\\/author\\\/zaki\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Direct-to-Consumer Fulfillment for Ecommerce Brands - Subbly","description":"Learn how to master direct-to-consumer fulfillment, from dropshipping to using a 3PL, and deliver an excellent customer experience for your brand.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.subbly.co\/blog\/d2c-fulfillment\/","og_locale":"en_US","og_type":"article","og_title":"Direct-to-Consumer Fulfillment for Ecommerce Brands","og_description":"Learn how to master direct-to-consumer fulfillment, from dropshipping to using a 3PL, and deliver an excellent customer experience for your brand.","og_url":"https:\/\/www.subbly.co\/blog\/d2c-fulfillment\/","og_site_name":"Subbly&#039;s Blog","article_publisher":"https:\/\/www.facebook.com\/SubblyCo\/","article_published_time":"2025-05-21T05:26:56+00:00","article_modified_time":"2025-05-28T06:13:10+00:00","og_image":[{"width":1536,"height":1024,"url":"https:\/\/www.subbly.co\/blog\/wp-content\/uploads\/2025\/05\/image3-1.jpg","type":"image\/jpeg"}],"author":"Zaki Gulamani","twitter_card":"summary_large_image","twitter_creator":"@subbly","twitter_site":"@subbly","twitter_misc":{"Written by":"Zaki Gulamani","Est. reading time":"14 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.subbly.co\/blog\/d2c-fulfillment\/#article","isPartOf":{"@id":"https:\/\/www.subbly.co\/blog\/d2c-fulfillment\/"},"author":{"name":"Zaki Gulamani","@id":"https:\/\/www.subbly.co\/blog\/#\/schema\/person\/5fed100182e2833a7c07032e3797e95a"},"headline":"Direct-to-Consumer Fulfillment for Ecommerce Brands","datePublished":"2025-05-21T05:26:56+00:00","dateModified":"2025-05-28T06:13:10+00:00","mainEntityOfPage":{"@id":"https:\/\/www.subbly.co\/blog\/d2c-fulfillment\/"},"wordCount":231,"publisher":{"@id":"https:\/\/www.subbly.co\/blog\/#organization"},"image":{"@id":"https:\/\/www.subbly.co\/blog\/d2c-fulfillment\/#primaryimage"},"thumbnailUrl":"https:\/\/www.subbly.co\/blog\/wp-content\/uploads\/2025\/05\/image3-1.jpg","articleSection":["Packaging","Shipping &amp; Fulfilment"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.subbly.co\/blog\/d2c-fulfillment\/","url":"https:\/\/www.subbly.co\/blog\/d2c-fulfillment\/","name":"Direct-to-Consumer Fulfillment for Ecommerce Brands - Subbly","isPartOf":{"@id":"https:\/\/www.subbly.co\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.subbly.co\/blog\/d2c-fulfillment\/#primaryimage"},"image":{"@id":"https:\/\/www.subbly.co\/blog\/d2c-fulfillment\/#primaryimage"},"thumbnailUrl":"https:\/\/www.subbly.co\/blog\/wp-content\/uploads\/2025\/05\/image3-1.jpg","datePublished":"2025-05-21T05:26:56+00:00","dateModified":"2025-05-28T06:13:10+00:00","description":"Learn how to master direct-to-consumer fulfillment, from dropshipping to using a 3PL, and deliver an excellent customer experience for your brand.","breadcrumb":{"@id":"https:\/\/www.subbly.co\/blog\/d2c-fulfillment\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.subbly.co\/blog\/d2c-fulfillment\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.subbly.co\/blog\/d2c-fulfillment\/#primaryimage","url":"https:\/\/www.subbly.co\/blog\/wp-content\/uploads\/2025\/05\/image3-1.jpg","contentUrl":"https:\/\/www.subbly.co\/blog\/wp-content\/uploads\/2025\/05\/image3-1.jpg","width":1536,"height":1024},{"@type":"BreadcrumbList","@id":"https:\/\/www.subbly.co\/blog\/d2c-fulfillment\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.subbly.co\/blog\/"},{"@type":"ListItem","position":2,"name":"Direct-to-Consumer Fulfillment for Ecommerce Brands"}]},{"@type":"WebSite","@id":"https:\/\/www.subbly.co\/blog\/#website","url":"https:\/\/www.subbly.co\/blog\/","name":"Subbly's Blog","description":"Learn about subscription businesses","publisher":{"@id":"https:\/\/www.subbly.co\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.subbly.co\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.subbly.co\/blog\/#organization","name":"Subbly","url":"https:\/\/www.subbly.co\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.subbly.co\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.subbly.co\/blog\/wp-content\/uploads\/2022\/04\/logo-header.svg","contentUrl":"https:\/\/www.subbly.co\/blog\/wp-content\/uploads\/2022\/04\/logo-header.svg","width":114,"height":51,"caption":"Subbly"},"image":{"@id":"https:\/\/www.subbly.co\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/SubblyCo\/","https:\/\/x.com\/subbly","https:\/\/www.instagram.com\/subbly\/"]},{"@type":"Person","@id":"https:\/\/www.subbly.co\/blog\/#\/schema\/person\/5fed100182e2833a7c07032e3797e95a","name":"Zaki Gulamani","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/7fb9fff5ba27de6234e3ef20697d5204279181c7a56c2d6b1b6173edc1067d84?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/7fb9fff5ba27de6234e3ef20697d5204279181c7a56c2d6b1b6173edc1067d84?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/7fb9fff5ba27de6234e3ef20697d5204279181c7a56c2d6b1b6173edc1067d84?s=96&d=mm&r=g","caption":"Zaki Gulamani"},"description":"Editor-In-Chief at Subbly","url":"https:\/\/www.subbly.co\/blog\/author\/zaki\/"}]}},"_links":{"self":[{"href":"https:\/\/www.subbly.co\/blog\/wp-json\/wp\/v2\/posts\/6346","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.subbly.co\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.subbly.co\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.subbly.co\/blog\/wp-json\/wp\/v2\/users\/20"}],"replies":[{"embeddable":true,"href":"https:\/\/www.subbly.co\/blog\/wp-json\/wp\/v2\/comments?post=6346"}],"version-history":[{"count":1,"href":"https:\/\/www.subbly.co\/blog\/wp-json\/wp\/v2\/posts\/6346\/revisions"}],"predecessor-version":[{"id":6347,"href":"https:\/\/www.subbly.co\/blog\/wp-json\/wp\/v2\/posts\/6346\/revisions\/6347"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.subbly.co\/blog\/wp-json\/wp\/v2\/media\/6341"}],"wp:attachment":[{"href":"https:\/\/www.subbly.co\/blog\/wp-json\/wp\/v2\/media?parent=6346"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.subbly.co\/blog\/wp-json\/wp\/v2\/categories?post=6346"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.subbly.co\/blog\/wp-json\/wp\/v2\/tags?post=6346"},{"taxonomy":"article_type","embeddable":true,"href":"https:\/\/www.subbly.co\/blog\/wp-json\/wp\/v2\/article_type?post=6346"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}