Subbly Blog

How to Forecast Cash Flow in a Subscription Business

Fact: Cash is the fuel that keeps your company’s engine running. But at the same time, it’s also the most dynamic and unpredictable part of your business. So, how can you forecast cash flow? Indeed, cash flow has the immense power to bring your plans and strategies to life… or alternatively send them all up […]


Nov 22nd • 2021

Are You Inadvertently Prioritizing Your One-Time Sales?

In some ways, subscription commerce is in opposition to transactional commerce (one-time sales). Prior to the subscription boom, transactional commerce was synonymous with e-commerce but since then, it’s been necessary to categorize subscription models separately from transactional ones. At their extremes, these concepts are easy to spot: a business that only sells subscriptions is subscription […]


Nov 19th • 2021

Top 9 Fundraising Opportunities for Subscription Box Startups

A prominent startup is like a fancy new car — no matter how shiny or packed with fantastic features it is, you still need to fuel or charge it to get any use out of it. In the same sense, startups must raise funds to get their business up and running. Wouldn’t it be nice […]


Nov 8th • 2021

Top 14 SMS Marketing Ways to Grow Your Subscription Business with Subbly

Struggling to find the right communication channel to boost your subscription business? Doing it with SMS marketing might be your best bet.   Lower cart abandonment and increased engagement and retention rates are just a few advantages your subscription business can get. 80% of marketers in a recent survey reported that SMS marketing performed better than […]


Oct 25th • 2021

14 Proven Strategies for Beating Cart Abandonment

Cart abandonment negatively affects your e-commerce business. Discover 14 effective ways to beat it here.


Oct 4th • 2021

15 Unique Examples of Subscription Box Packaging (Updated 2021)

15 Unique Examples of Subscription Box Packaging They say you can’t judge a book by it’s cover, but what about a box? Is the visual element of subscription box packaging really that important? The truth is, yes, branding is a critical part of marketing for any business, especially for subscription businesses. We humans are visual […]


Apr 30th • 2017

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