Despite the unique benefits of a subscription box business model, there’s no doubting that a static number of subscribers is a headache that comes as part of the package (pun intended). It goes without saying that marketing is the best way to increase a plateaued subscriber count, but a small marketing budget can easily put […]
With over 600 million active monthly users, Instagram is one of the hottest social media platforms around, that’s why it’s perfect for marketing your business. I’m going to share with you how to use Influencer Marketing to explode your business growth. But it’s not just a giant meme library (although you could be forgiven for […]
With so many different subscription box companies competing for customers’ time and money, how can you craft a memorable brand experience that both retains current subscribers and attracts new ones? For the most successful subscription box companies, the box itself acts as a key brand ambassador, and investing in the right custom packaging as early […]
In 2013 over $300m was invested in subscription e-commerce. If you’re one of the fortunate subscription box businesses currently exploring raising a seed round of funding or even a Series A then you’re in luck. Raising can be a daunting and time consuming task so, the good news is that we’ve partnered with our friends […]
Deciding which platform to use for your subscription business is not a decision you should take lightly. It’s actually a pretty big deal! From pricing considerations to customer support, you need to be aware of them all. So, how does Subbly compare to other solutions out there? 1. We Let Our Customers Do the Talking […]
Greetings from Scotland! Yes, you read that right. I’m currently in a very cold, but very beautiful Scotland, and I am happy to be here to share some exciting news with you today. We launched a basic version of Subbly in July to measure what the response would be, but never could have anticipated the […]
It’s time to talk about subscription box marketing. So you have been completely won over by the benefits of the recurring payment model that a subscription commerce business brings. You have followed our tips on how to start a subscription box business, you have chosen your products to sell and you have set up your […]
So you are thinking of setting up your own subscription box business but are feeling those pre-game jitters? Will it work? How do I source the products? How do I sell the products? How do I ship the products? Believe us, we feel your pain. Starting out is the hardest step to take but it […]
This post is a guest post by Jana Lynch, a California born graduate of the University of Missouri. Currently marketing intern at a clean tech startup located in New York, Jana has a passion for copywriting and social media and once bought a plane ticket to London on a whim. Though there wasn’t a real […]
Writing product descriptions that describes your subscription box and items included in your subscription box sounds fairly straight forward right? But, this is something even experienced copywriters get wrong… Your descriptive copy should ‘sell’ your product, not just “describe” it. Think about it, the description is the first thing a customer sees and is your […]
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