Subbly Blog

Communication Basics for a Subscription Business: Transactional Emails 101

Wouldn’t it be nice if one could only pick the best products, put them in some beautiful boxes and ship it to those can’t-wait-to-get-it subscribers and voila! Job done. As tempting as that sounds, the reality of any business owner is rather different and much more complex. It includes a lot of planning, strategizing, learning […]


May 24th • 2017

5 Golden Rules to Govern Your Supplier Negotiations

In a bid to join the massive subscription box market, you’ve connected with a supplier, and they like your hustle. Now it’s time to negotiate. The mere mention of the world reminds me of the hard selling environment in Glengarry Glen Ross. But negotiation doesn’t have to be daunting. In fact, with the right strategy […]


May 23rd • 2017

6 Inventive Ways to Get Free Samples For Your Subscription Box

There is talk of how giving away free samples is no longer viable. However, the success of subscription boxes like BirchBox prove otherwise — a business that initially relied solely on free samples from large makeup companies. But if you aren’t convinced, here’s why free samples are the way to go, whether you have fund […]


May 23rd • 2017

Find Cheap Good Products for Your Subbox

The subscription box business model is still taking the eCommerce industry by storm, but budding subscription box business owners are still struggling with something pretty crucial: product curation. Established subscription box businesses can rely on a steady demand for their products, so they’re in a better position to order in bulk from large manufacturers and […]


May 23rd • 2017

Ultimate Guide to Custom Packaging & Design for Subscription Boxes

Getting into the subscription box business can be an exciting, rewarding, but quite a confusing journey. Many challenges can appear, such as choosing the right packaging that will make the subscribers jump, scream or faint (or preferably all three) of joy when they lay their eyes on the box. That’s how the experience of getting […]


May 5th • 2017

15 Unique Examples of Subscription Box Packaging

They say you can’t judge a book by it’s cover, but what about a box? Is the visual element really that important? The truth is, yes, branding is a critical part of marketing for any business, especially for subscription businesses. We humans are visual creatures, after all. And for a sub-box adventure in particular, the […]


Apr 30th • 2017

Custom Print or Stickers? What You Should Do For Your Subscription Box Package

Remember that moment of anticipation, when you’re holding an unwrapped birthday present in your hands? You’re trying to figure out what is inside by shaking and turning the box around, while closely observing the reaction of your gift-giver, with an insightful Sherlock-worthy attitude. Subscription boxes bring this kind of joy to people all around the […]


Apr 30th • 2017

How To Start a Subscription Box Business

You’re here, which means you’re looking to either start a subscription box business (sometimes referred to as “subbox”). Or you’re an established business looking to expand your customer base and lifetime value (LTV) by adding a subscription model to your business. Either way, we’ll help you make it all happen with this extremely easy to […]


Apr 11th • 2017

The Art of Finding Products and Suppliers – 11 Unexpected Places to Look

You asked, we’re delivering… Recently I emailed 1,000’s our subscribers and asked them what they needed help with most, the top answer (27% to be precise) said they needed help with finding and sourcing suppliers and products for their subscription box. We hear you. This is definitely a head scratcher and so we’ve pulled our heads […]


Mar 31st • 2017

Credit Card Authorization Form Template – Free Download

It’s essential that you use the correct paperwork to conduct business. For many businesses and on certain occasions you might need to take credit card payment in person. However sometimes the business doesn’t have the facility to do process it in person. This is when they need a credit card authorization form to fill in and get […]


Mar 2nd • 2017

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