No apps needed. It’s built in, or one message away.
On most platforms, every new idea is another app: another monthly bill, another login, another thing that can break while someone is paying. Subbly has subscriptions, bundles, gifting, upsells and churn tools built in, and your agent builds the rest of your store around your brand.
3 days free, then $1/wk for 4 weeksNo card needed
- 4.8/5 from 200+ reviews on Capterra
20,000+ founders on Subbly- 11+ years battle-tested
Every idea used to be an app.
Each one is cheap on its own. Together they’re a monthly bill that grows with you, six logins, and six companies that can change your checkout without asking. Subbly was built for subscriptions first, so the hard parts were never left for an app to fill.
Monthly app billExample
- LoopSubsSubscriptions and portal$99
- ReferRocketReferrals$79
- PopUpsell ProUpsells$35
- BOXBUILDR PROBuild-a-box$29
- Giftly Wrap+Gifting$19
- DeliveryDate!Delivery dates$15
Total$276/mo
On top of your platform plan. Some apps also take a cut of each order.
On Subbly: $0 extra
All six are built into every plan, from $69/month. See pricing
“Subbly really is built subscription first. Whereas you would need a lot of plugins and third-party apps to get started on other platforms like Shopify or WooCommerce, on Subbly, it’s all built right in. It really ends up saving you money because you don't have to pay for a lot of apps”
Charmaine MerriweatherFounder, HUES Book BoxSell
All built inSubscriptionsNo subscription app
Any schedule, prepaid plans and commitment terms.
Build-a-box and bundlesNo bundle app
Customers choose what goes in each box.
GiftingNo gift app
Gift subscriptions with a message and start date.
MembershipsNo membership app
Members-only content and perks.
Keep
All built inCustomer portalNo portal app
Subscribers skip, swap and pause themselves.
Cancellation offersNo retention app
A pause, a skip or a new plan before they go.
Payment recoveryNo dunning app
Retries and reminders that save renewals.
AnalyticsNo analytics app
MRR, churn and a churn risk score per subscriber.
Grow
All built inUpsells and funnelsNo upsell app
Offers before, during and after checkout.
Cart recoveryNo email app
Three emails to bring back unfinished orders.
Referrals and gift cardsNo referral app
Give-and-get credit and gift vouchers.
AutomationsNo automation app
Coupons, emails and SMS on any event.
Need something new? Describe it.
Elsewhere, a new idea starts with a search of the app store. On Subbly, you describe it and your agent builds it into your storefront, checkout or customer portal, in your brand.
With apps
Adding a gift option
- 1Search the app store1 hr
- 2Compare reviews and pricing2 hrs
- 3Install it and give it access30 min
- 4Restyle it to match your brand1 day
- 5Check it works with your other apps?
Then another $19 a month, and one more app to keep working when the others update.
On Subbly
One message
Paid in credits, not another monthly bill, and it’s part of your checkout, not bolted onto it.
Keep the tools you love. Connect them.
Connections for email, SMS, ads, shipping and analytics, plus Zapier and webhooks for the rest.
One platform. One bill. Nothing to babysit.
No app layer
Your store, checkout, billing and customer portal run on one platform, so nothing sits between the checkout and the billing.
No surprise updates
No app update breaks your checkout on a Friday night, and there’s no developer on retainer to keep it standing.
Yours to keep
Your customers, data and payment tokens are yours. Leave whenever you like, and take your subscribers with you.
“WooCommerce became quite difficult to manage with multiple updates to plugins, and some would then stop working! We also had a lot of issues with WooCommerce payments — one month had so many errors we had to manually process them.”
Kelsea PowellFounder, Mama BoxFrequently asked questions
Do I need to install apps on Subbly?
No. Subscriptions, the checkout, the customer portal, bundles, gifting, upsells, churn tools and automations are part of the platform, so there are no apps to buy, install or keep in sync. Connections are there for the tools you already use, not to fill gaps.
Can I connect the tools I already use?
Yes. Klaviyo, Mailchimp, Drip and Bento for email, Twilio for SMS, Google Analytics and the Meta and TikTok pixels, ShipStation for fulfilment, and Zapier and webhooks for the rest. See all connections
What if I need something that isn’t built in?
Describe it to your agent. It changes your storefront, checkout and customer portal for you, from a new page to a gift option at checkout. For custom features beyond that, Subbly X engineers build them to your specification, and developers get a full API. See Subbly X
Can I move my subscribers from a store that runs on apps?
Yes. Our migration team moves your products, customers and active subscriptions for you, for free. Saved cards held in Stripe or PayPal carry over without customers re-entering them. How migration works
Bring your store. Leave the apps behind.
Our migration team moves your products, customers and active subscriptions for you, for free.
3 days free, then $1/wk for 4 weeksNo card needed
